Meet the Founder, Chrystal Struben

At Soaring Owl Advisory LLC, I assist leaders in addressing critical challenges, promoting collaboration, and creating a sustainable future. With nearly two decades of experience in executive leadership, I help organizations navigate change, strengthen their leadership capabilities, and drive sustainable growth. My expertise encompasses strategic plan implementation, revenue diversification, board development, and organizational impact.

As the CEO of AYS, Inc., I led transformational growth by securing a multi-million-dollar endowment and enhancing our infrastructure. My leadership journey also includes roles at Planned Parenthood of Indiana and Kentucky, as well as The Children’s Museum of Indianapolis.

I hold an MBA from Butler University and a BA from Purdue University, equipping me with both strategic insight and a passion for impact-driven leadership. Through Soaring Owl Advisory, I empower leaders to break down barriers, align vision with execution, and create a lasting impact.


Let's talk about what’s possible. See how Soaring Owl Advisory can help your organization grow, lead, and thrive.

Wise Moves.
Sustainable Results.
Lasting Value.